The application of Sun Tzu's strategic masterpiece "The Art of War" in marketing : a case study on Wistana Company / by Tay Ben Hwa
Publication details: Petaling Jaya : International Islamic University Malaysia, 1997Description: 96 p. : ill. ; 30 cmSubject(s): Genre/Form: LOC classification:- HD30.28
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Thesis | M. Kamal Hassan Library | M. Kamal Hassan Library | Theses Collection | Multimedia Shelf | t HD30.28T326A 1997 (Browse shelf(Opens below)) | 1 | Not for loan | 00000556071 |
"A project paper submitted in partial fulfillment of the requirement for the degree of Master of Management."--On t.p.
(M.A.)-- International Islamic University Malaysia, 1997.
Includes bibliographical references (leaves 93-96).
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