Marhanum Che Mohd Salleh

The practice of Islamic relationship marketing among Takaful agents and its effect on customer trust and commitment / by Assist. Prof Dr. Marhanum Che Mohd Salleh, Assoc. Prof Dr. Nardianawati Irwani Abdullah - 28 pages : illustrations ; 30 cm. - Research Paper ; number 65/2014 . - Research paper (International Shari'ah Research Academy for Islamic Finance) ; number 65/2014 .

Includes bibliographical references (unnumbered page [24]-26).