@book{431051,
	author = {Tay, Ben Hwa and International Islamic University Malaysia.},
	title = {The application of Sun Tzu's strategic masterpiece "The Art of War" in marketing :},
	publisher = {: International Islamic University Malaysia,},
	year = {1997},
	address = {Petaling Jaya},
	note = {"A project paper submitted in partial fulfillment of the requirement for the degree of Master of Management."--On t.p.},
	url = {http://studentrepo.iium.edu.my/handle/123456789/3469}
}