015990000a22003490004500001000900000005001700009008003900026035001100065035001900076040001400095043001200109049000600121050001200127100001700139245013800156260007000294300002600364500012300390502006200513504005600575596000600631600005100637610003100688650004700719655002300766690005300789710006600842856016800908900001701076999001901093952013701112  14868720090710164200.0980807s1997                        eng  a556070  a(Sirsi) 148687  aUIAMbeng  aa-my---  bm  aHD30.283 aTay, Ben Hwa14aThe application of Sun Tzu's strategic masterpiece "The Art of War" in marketing :ba case study on Wistana Company /cby Tay Ben Hwa1 aPetaling Jayab: International Islamic University Malaysia,c1997  a96 p. : ill. ; 30 cm.  a"A project paper submitted in partial fulfillment of the requirement for the degree of Master of Management."--On t.p.  a(M.A.)-- International Islamic University Malaysia, 1997.  aIncludes bibliographical references (leaves 93-96).  a110aSun-tzu,d6th cent. B. C.xViews on management20aWistana Group of Companies 0aStrategic planningxCase studieszMalaysia07aTheses, IIUM local 0aDissertations, AcademicxManagement CentrezIIUM2 aInternational Islamic University Malaysia.bManagement Centre4 uhttp://studentrepo.iium.edu.my/handle/123456789/3469zClick here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.  aSSSJ-amar-hm  c431051d462542  001040708THESESaIIUMbIIUMcMULTIMEDIAd2017-10-19g0.00ot HD30.28T326A 1997p00000556071r2017-10-19 00:00:00t1v0.00yTHESIS