Packard, Vance Oakley, 1914-1996 The hidden persuaders / Vance Packard - 222 pages : 18 cm. Originally published (B57-15889), Longmans Green, 1957. A Penguin special ; S185. Includes index. Subjects--Topical Terms: Advertising--Psychological aspectsPropaganda LC Class. No.: HF5822